Trend defining report gets a design makeover
Problem Statement
A leading fintech consultant had crafted a detailed report on the ‘future trends’ of fintech. This report was plain vanilla and needed impactful design that was organic, aligned to the report and would appeal to business heads. The typical ‘good looking’ design with an agency wouldn’t work as every section had to be looked at in detail, understood and designed with a strong concept that carried through to all pages.
Solution
The design team at QiWorks spent several man hours understanding the report, the Target Audience, and had several internal brainstorming sessions. Continuous feedback loops with the client at every step of the design evolution stage helped in arriving at a creative, unique and impactful design for the report. From the cover page to the sectional design elements were well thought through and created.
Result
The ability to think out-of-the-box and bring an idea to fruition with skill, understanding and patience led to our client’s clients being delighted with the report. The greatest vindication was our client signing up for several such reports thereon which we continue till date.